Harness the Power of the
Multicultural Markets Make Them
Work for You
Multicultural
markets drive a part of your business.
You support small businesses owned by
women and men of all ethnicities. You
wish to reach the diversity job market.
You want to get your message to the
diversity marketplace.
What is DiversityBusiness.com?
DiversityBusiness.com is the nation’s
most comprehensive online resource
center for small businesses and large
procurement organizations. It’s
an award-winning, membership-based
platform that facilitates contacts and
communication, streamlines business
processes and provides vital business
news and information.
Why Advertise on DiversityBusiness.com?
Because DiversityBusiness.com is the
nation’s largest resource for small
businesses, diversity job candidates and
companies wishing to reach the diverse
marketplace. Clients are able to promote
their companies and career opportunities
more effectively with our multi-media
marketing and advertising
programs. In recognition of the
diversity of the world we live in,
companies have been doing more and more
multicultural advertising in recent
years. It’s a necessity for any company
that wants to reach its customers,
especially customers who for a variety
of reasons are not being reached through
traditional mainstream advertising.
Visitor Demographics
Visitors
Breakdown
%
Diversity
Visitors Breakdown
%
Diversity
business Owners
30%
Hispanic
American
14%
Procurement
executives
7%
African
American
24%
Marketing/Advertising
executives
3%
Asian
12%
Human
Resource
executives
7%
Native
American
2%
Diversity executives
8%
Woman Owned
38%
Others
45%
Small
Business
10%
Own Website
95%
Average
Annual Sales
$1.1 million
Average
Years in Business
4 years
Average
Annual Income
$150,000
Average
Number of Employees
8
Net Worth
$500,000
Site Statistics
1,000,000 members nationally
2,600,000
monthly newsletter
1,250,000
monthly website visitors
300,000 Magazine
distribution
Rate Details
Ad. Type
Small Business
Corporations Government Agencies Educational Institutions Non-Profit
Full page color Advertisement
$1,975
$14,875
Full page Black & White Advertisement
$1,375
$9,975
Half page color Advertisement
$995
$7,875
Half page Black & White Advertisement
$695
$4,995
Back Cover
$35,000
$35,000
Inside Front Cover
$25,000
$25,000
Inside Back Cover
$25,000
$25,000
*** Rates are
subject to change without any
notification ***
Art work / Mechanical
Requirements
Trim Size: 8
3/8” x 10 7/8”. Bleed:
Allow 1/4” bleed on bleed edges.
Keep live matter 3/8” from trim edge
top and bottom, ½” from trim edges
left and right.
MATERIALS: Digital: Materials may be
submitted electronically (PageMaker,
Quark, or PDF). Proofs must
accompany all ads submitted on disk.
Digital Photographs: Must be minimum
300 DPI.
Width &
Height
Full Page 7-3/16” X 10”
½ Page vertical 4 -¾” X 7-¼”
½ Page (Horizontal) 7-5/16” 4--7/8”
Note: Details are same for Color and Black and White ads.
Deadline
to send the artwork
Please reach
your artwork copy on a disk(CD/DVD) to the following address.
DiversityBusiness
Magazine Attn: AD Material 200 Pequot Ave Southport, CT 06890
Or you can email the files to
The deadline for submission of the artwork for the Spring/Summer Edition of the magazine is July 31.
The deadline for submission of the artwork for the Fall/Winter Edition of the magazine is September 30.
