Providing CRM professionals and companies involved in CRM on both the demand and supply side of the industry with a place to keep up-to-date with CRM developments, and to, meet, discuss, and contact each other about CRM-related issues.
- FT.com: Special Reports: Understanding CRM
Answers strategy, implementation, technology, and investment questions.
- IT Director.com: CRM
An overview of CRM with related news articles.
- ComputerWorld: Special Report: Sober CRM
"Many early customer relationship management projects failed, but companies are learning from their mistakes." (2/18/02)
- BetterManagement.com: CRM
Collection of recent CRM articles from various sources.
- CRM Project: Increasing Customer Value: Harness the Power of Predictive CRM
"Use analytical CRM to find out things you've never known about your customers - and to say just the right thing at just the right time." (8/15/01)
- Fast Company: "But Wait, You Promised ..."
Every company wants to delight its customers. Don't you spend most of your day delighted? (4/01)
- IndustryClick: Golden Opportunity
Regardless of the sales channels, you need to make customers feel like royalty. The four steps of measuring customer satisfaction can show you how.. (3/01)
- Information Week: CRM and Call Centers Get Together
"Vendor mergers and partnerships are resulting in numerous tools that integrate CRM and call-center applications into single, software-hardware solutions, giving even large companies the ability to maintain high customer-service standards." (9/4/00)
- Infoworld: Making the most of CRM
"To get the most from their CRM (customer relationship management) data, users are increasingly turning to BI (business intelligence) tools." (2/9/01)
- IntelligentCRM: CRM: Customer Role Management
"Supporting customers in the various 'roles' they play in your business model is the essence of customer relationship management." (3/00)
- InternetWeek: Customer Service - Pamper Your Customers
"The definition of CRM is becoming broader as the e-commerce explosion continues." (10/16/00)
- ITtoolbox CRM
Customer Relationship Management (CRM) portal. Focusing on Siebel, Vantive, Clarify, Oracle CRM, BaanFrontOffice, SAP CRM, and other CRM packages.
- Line56: Surviving CRM
"CRM can add to the top line and cut costs, too, but many projects fail. Smart companies are learning how to improve the odds." (11/28/01)
- NewsTrove.com: CRM
Keep up with all the latest news and features about CRM via this content aggregregator.
- Relationship Marketing Resources: CRM Articles
Offering a collection of CRM-based articles, with topics covering everything from relationship marketing and management, to the use of surveys for building relationships.
- SearchCRM.com: The CRM Specific Search Engine
CRM-specific portal for IT professionals focused on CRM.